Unfortunately, I remember when a whole pack of gum cost 10 cents. It plays off low-cal guilt, as if gum is to to blame for the fat epidemic.ĭesserts’ 15-stick boxes in various flavors retail around $1.50 or 10 cents a piece. Why can’t they make a gum that lasts for a half hour, like chewing tobacco?Įxtra rolled out in 1984, Wrigley’s Sorbitol-based sugar free gum. Wrigley’s bills Extra Desserts as “incredible, long lasting flavors that can trigger a state of perpetual enjoyment.” Mine pooped out in four minutes of rapture to a wad of expired chewing gum. As with most gums, it’s artificial and fleeting. Having to buy a 4-quart pail of rainbow sherbet. Cons: Doesn’t taste like rainbow sherbet. Strawberry Delight tastes light, creamy, and fresh, and looks beautiful when sliced and served. Price: 2.17 Size: 3 pack/15 sticks Purchased at: Target Rating: 6 out of 10 Pros: Good flavor. This easy, no-bake dessert is layered and served on a graham cracker crust. I would never guess the flavor as strawberry. Strawberry Delight is a luscious dessert of strawberries, cream cheese, gelatin, and whipped topping. Jim Hillibish: That beautiful mound of strawberry shortcake on the box is the closest Extra Dessert Delights gets to real. Harsh, awful, laboratory-made, chemicals. The gum, however, tastes nothing like shortcake, strawberries, or cream. The photo on the box is mouthwatering: A stack of spongy yellow shortcakes spilling over with juicy red berries and topped with fluffy whipped cream. Maybe that’s why I impulsively grabbed this Strawberry Shortcake gum while in line at the grocery checkout stand. PS - did you know that Extra creates different flavors of gums around the world to cater to local tastes and cultures? This is a smart brand.Jennifer Mastroianni: My backyard strawberry patch is loaded with white blossoms, and I’ve got homegrown strawberries on my mind. Plus it freshens the mouth - it's a buffet of benefits!Ī gum born of a true need? A gum born of a true insight? With real benefits? Is this marketing at its best or what?Įxtra Dessert Delights Gum - a new reason to start chewing gum again and to re-engage with the brand. So if a stick of gum, flavored just right, could satisfy that need with no calories, why not? Not to mention that chewing gum after a meal has been said to aid digestion and also prevent calories. Extra Dessert Delights- Mint Chocolate Chip: By combining dessert with freshness, Extra’s Mint Chocolate Chip labels itself as the supreme gum. Hence my little sampling of ice cream the other night. But I always always hesitate because I don't want the calories. After a meal, I know I always have a hankering to taste a little dessert, just to kind of finish off the meal and my taste buds. Thinking it through, it's pretty darn clever. A new line of gums that came out last October that feature flavors like Strawberry Shortcake, Key Lime Pie, and yes of course Mint Chocolate Chip. Who says we need advertising to launch a product and spread the word? Gotta love social media!Įxtra Dessert Delights Gum. Sharing information, comparing flavors, and clarifying the brand name. Next thing I know, people are commenting on a new line of chewing gums from Extra that are all flavored by popular desserts. The other night, I simply posted "Mint Chocolate Chip", simply because I was enjoying a tiny little sampling of my favorite ice cream. Extra Dessert Delights Mint Chocolate Chip sugar free chewing gum. Today's blog post springs right out of an innocent post and then long comment trail from my Facebook page.
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